Generic theme.
- 01Every store in your category looks the same
- 02Product pages don't tell the story
- 03Mobile UX feels generic
- 04Conversion stalls after 6 months
- 05Brand perception drops on the PDP
- 06No space for storytelling modules
01 — 08Service · Shopify (Selective)
Custom Shopify stores for brands that need more than a theme.
We create premium e-commerce experiences with stronger product storytelling, cleaner UX and conversion-focused structure.
Selectively acceptedPremium brandsSenior-led
Custom storefrontTheme architectureProduct UXCollectionCheckout polishTrackingPerformanceContent integration
Service · Shopify08 DELIVERABLES
02 — 08Impact
+187%Direct revenueTypical lift post storefront relaunch.
−40%PDP bounceProduct pages that actually sell.
PlusShopify PlusWhen custom checkout, B2B or multi-store make sense.
03 — 08Who
Who it is for.
Premium brands where product, story and perception drive conversion — not catalogs of low-margin SKUs. We are not a volume Shopify shop.
04 — 08Compare
Themes sell themes. Custom sells brands.
Custom storefront.
- 01Unmistakable in your category
- 02Product story as a central UX element
- 03Mobile-first PDP built the way your customers shop
- 04Clear conversion hierarchy + sticky ATC
- 05Brand perception holds from header to cart
- 06Lookbook, lifestyle and founder modules available
05 — 08Pillars
Three pillars for premium stores.
Foundations03 PILLARS
Product page UX
Hierarchy, variants, social proof, story modules and sticky buy area — built the way your customers shop.
Theme architecture
Clean Liquid architecture and sections your marketing team can extend on their own.
Content integration
Lookbooks, lifestyle, founder POV and feature stories — from one studio, cleanly integrated.
CTARequest a slot
Ready for a store that feels like a brand?
We accept Shopify selectively. If your product, story and standard align, we'll let you know within 1 — 2 business days.
Live · Capacity
Selective — 1 Shopify slot per quarter
06 — 08What is included.
What is included.
- 01Custom storefront design
- 02Theme architecture
- 03Product page UX
- 04Collection structure
- 05Checkout polish
- 06Tracking & analytics
- 07Performance pass
- 08Content integration
07 — 08Selection
Who this is for.
- 01Premium brands with clear positioning
- 02Brands with their own photo/video assets (or willing to build that)
- 03Stores at €500k+ annual revenue or high AOV
- 04Teams treating the storefront as a brand asset
Who this isn't for.
- Pure dropshipping or white-label setups
- Low-price mass goods
- Anyone just looking for a theme from the store
- Anyone without a content pipeline
„Finally a store that matches our brand. More direct revenue, less discount pressure — and a theme our team can extend on its own."
Lena S.
Founder, Atelier Nord
InvestmentInvestment
Investment & scope.
Custom Shopify builds typically start in the high five-figure range. Migrations and Plus setups are scoped separately. Theme, architecture, content integration and performance are included.
08 — 08Common questions.
Common questions.
No — Shopify is selective. We take it on for premium brands where storytelling, UX and performance matter as much as the catalog.
Yes. We can rebuild on top of an existing store and migrate content, products and integrations carefully.
Yes. Our visual content production team can produce product, lifestyle and campaign assets for the storefront.
05 — 05Inquiry
Let's build a website that actually delivers.
Two or three sentences are enough. We reply within 24 — 48 hours with an honest read — whether we're the right partner or not.
Direct line05 FIELDS